Posts tagged ultimate pricing strategy for handmade leathergoods
How Under-pricing Can Actually HURT Your Leather Business?

Have you ever been browsing items at a store and shocked and confused by the low price?

You might at first think, “cool this stuff is really cheap!” and then quickly you think, “wait why is it so cheap? Whats wrong with it?”

You start to wonder about the quality of the leather and hardware.

Even if you can’t really put you’re finger on it, something feels off, and it’s turning you off from buying, right?

Click to read about how low pricing can hurt your business and how you can avoid this huge mistake.

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Imposter Syndrome: How to Deal With Feeling Like Your Leatherwork Isn’t Good Enough to Sell

Imposter Syndrome is the fear of being exposed as a fraud and I would be willing to bet, that you’ve experienced this feeling of being a fraud, of not being good enough or of not having leathergoods that are worthy of selling at some point or other.

This imposter syndrome might have led you to think to yourself, “who am I to start a leather business?”

If you’ve ever felt this way or are currently feeling this way, here are 5 tips for dealing with Imposter syndrome and not letting it get in your way of starting a leather business.

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3 Ways to Find Your Customer That Wants What You’re Selling

Imagine that you have a leathegood that you love making. It’s a wallet that you made that you’re super proud of. Making this wallet has given you nothing but pride and joy and now you want to share that pride and joy with the world! I mean who wouldn’t want a piece of this pride and joy, right? Who wouldn’t be willing to pay for a piece of this pride and joy, right??

Wrong. Sadly, no. And actually, this kind of backward thinking can leave you feeling rejected and discouraged.

As you probably already know…

if you don’t know who your customer is first and foremost, you’re going to have an uphill battle when it comes to selling your leathergoods.

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Ultimate 2-Step Pricing Strategy for Your Leatherwork

One of the biggest challenges that new leather business owners have is pricing their work.

It’s a challenge for good reason. There are many different ways that you can price your leatherwork and determining which of these strategies you will use depends on your business model, who your audience and ideal customer is and who you are serving.

There are more than a handful of people on youtube and other blogs all over the internet telling you that their way to price is the best way to price. But who should you believe? Which pricing method is actually right for your leather business?

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